OUR MARKETING CAMPAIGN 2026
To maximise the publicity of MEGA SHOW Bangkok,comprehensive marketing and promotional campaigns will be launched.
Social Media & Online Promotion
Promote the show via popular social media platforms (such as TikTok, YouTube, Facebook, Twitter, Instagram, LinkedIn, Yandex, Telegram and WeChat etc.), KOL’s channels, international trade fair directories, as well as the show’s official website.
Print & Online Advertisement
Advertise on trade magazines, major international sourcing portals and the official website of trade associations, as well as social media platforms.
Direct Marketing
Send promotion leaflets and invitations to target buyers from ASEAN & around the globe via email and post. The target buyers include importers, wholesalers, retailers, sourcing companies, property management companies, property developers, architect firms, hotels, schools, hospitals, government departments and public organisations.
Overseas Buyer Sponsorship Program
Offer special incentives to international buyers, including hotel accommodation expense coverage and cash subsidy, for their stay in Bangkok during the show period.
Transit Advertising
Placing a variety of outdoor advertisements in key transportation hubs such as airports, subway stations, train stations, and bus stops to maximize exposure to a broad audience of local commuters and international travelers
Collaboration with Trade Associations
Contact influential trade associations around the world to garner their support for organising buying groups and trade missions, and inviting industry pioneers as guest speakers in seminars.
• The Thai Lifestyle Product Federation
• Thai Housewares Trade Association
• Thai Gifts Premiums & Decorative Association
• Home Decorative Design and Lifestyle Products Trade Association
• Thai Toy And Children Product Trade Association
• Thai Stationeries & Office Supplies Association
• Northern Handicrafts Manufacturers and Exporters Association
Media Coverage
Maximise the media coverage of the show and exhibitors by collaborating with influential mass media companies (including TV channel, newspaper and social media channel).
