OUR MARKETING CAMPAIGN 2026

To maximise the publicity of MEGA SHOW Bangkok,comprehensive marketing and promotional campaigns will be launched.

Social Media & Online Promotion

Promote the show via popular social media platforms (such as TikTok, YouTube, Facebook, Twitter, Instagram, LinkedIn, Yandex, Telegram and WeChat etc.), KOL’s channels, international trade fair directories, as well as the show’s official website.

Print & Online Advertisement

Advertise on trade magazines, major international sourcing portals and the official website of trade associations, as well as social media platforms.

Direct Marketing

Send promotion leaflets and invitations to target buyers from ASEAN & around the globe via email and post. The target buyers include importers, wholesalers, retailers, sourcing companies, property management companies, property developers, architect firms, hotels, schools, hospitals, government departments and public organisations.

Overseas Buyer Sponsorship Program

Offer special incentives to international buyers, including hotel accommodation expense coverage and cash subsidy, for their stay in Bangkok during the show period.

Outdoor Advertisement

Placing a variety of outdoor advertisement at high-traffic locations, airports and transport terminals to target overseas buyers and enhance global visibility.

Airport
  • Kuala Lumpur International Airport (Kuala Lumpur, Malaysia)
  • Don Mueang International Airport (Bangkok, Thailand)
  • Hong Kong International Airport (Hong Kong, China)
  • Bangkok Suvarnabhumi Airport (Bangkok, Thailand)
  • U-Tapao–Rayong–Pattaya International Airport (Bangkok, Thailand)
  • Soekarno-Hatta International Airport (Jakarta, Indonesia)

Collaboration with Trade Associations

Contact influential trade associations around the world to garner their support for organising buying groups and trade missions, and inviting industry pioneers as guest speakers in seminars.

• The Thai Lifestyle Product Federation

• Thai Housewares Trade Association

• Thai Gifts Premiums & Decorative Association

• Home Decorative Design and Lifestyle Products Trade Association

• Thai Toy And Children Product Trade Association

• Thai Stationeries & Office Supplies Association

• Northern Handicrafts Manufacturers and Exporters Association

Media Coverage

Maximise the media coverage of the show and exhibitors by collaborating with influential mass media companies (including TV channel, newspaper and social media channel).